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To make this simple logo design change, Xiaomi took 3 years!... And the price charged for it might shock you! Ok first let's say why logo is important (Quickly!) Take the two phones, One with apple One with other brand's logo. Now people will

The Indian startup scene is booming, but there are also several companies that haven't been successful. Here are some reasons why startups in India fail: PepperTap: This grocery delivery startup struggled with high marketing costs and an inefficie

Why Most Entrepreneurs Fail (And few Succeed) 🚫 FAIL: -Building what they love, not what the market needs -Chasing perfection, not progress (launch late → miss momentum) -Blaming external factors and not adapting. -Spending blindly on ads, ig

Most Indian Founders Don’t Build Startups. They Build Investor Bait. Let’s be honest: → You’re not building for users. → You’re building for pitch decks. → You’re designing “TAM” not “Retention.” We’ve glamorized funding so hard, we forgot: VCs f

💥 India’s Startup Reality Check: What No One Tells You (But Should) Think Indian startups only fail because of competition? Think again. From broken unit economics to brutal GST shocks—what really derails promising ventures? In our latest article,

Investors evaluate a Startup based on the following keyfactors, hope this will be helpful 🚀🚀 1. Financial forecasts 📈 - Unit economics - Realistic assumptions - Clear path to monetization - 'On trend' - Highly scalable - Defens

I always rack my brain when it comes to unit economics and financial modeling of an Indian AI native SaaS business. What do the integrations look like? For ex - for a fintech Direct and hosted integrations would cost dynamically different How does

The “Complicated” Math Behind Trump’s Tariffs? Or is it really complicated? Or is it even math? So, Donald Trump announced his tariffs to the world, armed with some very serious-looking charts. One of them had a table with three columns: - Country

🚨 The magic number: ₹800 Cr ⸻ VCs invest in businesses that can be big enough to return their entire fund. To get VCs interested, your startup must at least have the potential to reach ₹800 Cr+ in annual revenue or ₹8,000 Cr+ in market cap (assumi

The current vehicle maintenance startups like gomechanic, VOC, etc are focusing on niche segments like only four wheeler or two wheeler servicing and selling associated spares and accessories, i believe this is inefficient because *consumers have t