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Rohith R

I help businesses to... • 7m

To make this simple logo design change, Xiaomi took 3 years!... And the price charged for it might shock you! Ok first let's say why logo is important (Quickly!) Take the two phones, One with apple One with other brand's logo. Now people will be more attracted to apple logo, because they understand what's the company is like and what they can offer by simply seeing their logo. Logo is just simply putting what you can deliver in simple. So to change the MI logo, The designer Kenya Hara charged whooping amount of 2.5 crores ($ 300,000 USD) Do you think its worth it 😅?

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Havish Gupta

Figuring Out • 7m

Saw a video in which the guy said that even tho Xiaomi paid $300k for this logo change, they got free marketing worth millions because of every influencer making videos and post about it

1 Reply

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Disney+ Hotstar has changed its logo color for beta users and plans to roll out this change for all users soon. How does the change in background color between the two Disney+ Hotstar logos impact the brand perception and user experience? Which color