CHAIRMAN - BITEX IND... • 8m
📖 DAILY BOOK SUMMARIES 📖 🔗 DIRECT FREE E-BOOK DOWNLOAD LINK AVAILABLE — https://drive.google.com/file/d/1zevdhKI4kSkk3m1afDqi2GkXl6LrY5O0/view?usp=drivesdk 🔥 Grinding it out : Making of McD 🔥 🚀 16 Lessons From 👉 ✨ Ray Kroc ✨ 1. Early Career: • Ray Kroc worked as a paper cup and milkshake machine salesman. • Developed a strong work ethic and sales skills. 2. Discovery of McDonald Brothers: • Found the McDonald brothers’ efficient restaurant in San Bernardino, California. • Saw potential in their model for fast service and consistency. 3. Franchising Vision: • Persuaded the McDonald brothers to allow him to franchise their business. • Focused on expanding the brand across the country with uniform standards. 4. Challenges with the McDonald Brothers: • Faced disagreements over growth strategies. • Bought out the brothers in 1961 for $2.7 million to gain full control. 5. Emphasis on Consistency and Quality: • Strict standards for product quality, cleanliness, and service at all locations. • Ensured customer experience was the same everywhere. 6. Franchise Model: • Established Hamburger University to train franchisees. • Enforced uniform operational standards across franchises. 7. Real Estate Strategy: • Created Franchise Realty Corporation, owning the land and leasing it to franchisees. • Secured revenue and control over franchise locations. 8. Expansion and Innovation: • Rapid U.S. and international growth. • Introduced popular menu items like the Big Mac and Egg McMuffin. 9. People First Philosophy: • Valued customers and employees, emphasizing loyalty and opportunity. • Fostered a positive work environment for growth. 10. Philanthropy and Later Years: • Focused on charity work, particularly in healthcare and education after stepping down. • Continued to influence McDonald’s until his death. 11. Early Business Failures: • Kroc had multiple business ventures before McDonald's that didn’t succeed, such as a music-related business and a failed restaurant attempt, demonstrating his persistence despite setbacks. 12. Focus on Speed and Efficiency: • Kroc was captivated by the "Speedee Service System" created by the McDonald brothers, which allowed them to serve food quickly and consistently. 13. Marketing and Branding: • Kroc emphasized strong branding from the start, ensuring the golden arches became an iconic symbol. He understood the importance of marketing McDonald’s as a family-friendly restaurant. 14. Partnership with Harry Sonneborn: • Harry Sonneborn, Kroc’s financial advisor, played a critical role in devising the real estate model that became the backbone of McDonald’s financial success. 15. Commitment to Franchising Over Corporate-Owned Stores: • Kroc believed franchising, rather than opening corporate-owned stores, was the best way to scale quickly while maintaining operational control.
Thatmoonemojiguy 🌝 • 1m
Selling Cheap, Earning Big: McDonald’s Secret Formula for a $200 Billion Fortune At first glance, McDonald’s seems like a fast-food chain selling ₹40 burgers at razor-thin margins. But behind the counter lies a far smarter play that built a $200 bil
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Every big business today was startup one time. And whenever we talk about fast food, McDonald’s will always be on the list. On 15 April, Mcdonalds day is celebrated, as on the same date in 1955, Ray Kroc opened the 1st franchise store in Illinios. R
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Galaxy Resources • 6m
To expand your companies (Galaxy Resource Pvt Ltd, Optistaff Solutions Pvt Ltd, Zeevika Consultancy, Bharti HR, Naukrihunter.com, and Optech AI) through franchises across India: 1. Develop a Franchise Model: Standardize operations, define franchise
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Today, franchising has become a business strategy.But in most of the cases, the businessman who takes the franchise feels cheated even after investing a good amount of money. Companies make big claims but after taking a good amount of money in the
See MoreExperienced Financia... • 11m
If you’re in business and looking to expand through franchising, I can help! Reach out to me for expert guidance on setting up and growing your franchise network. Contact me to discuss how we can take your business to the next level. Contact me at
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