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For a startup, Capitalising on Uncertainty could prove to be one of its biggest assets. How? Let's understand. In the 1960s, IKEA was primarily a mail-order furniture company based in Sweden. They opened their second retail store in 1965, as the r

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Anonymous

Anonymous 3

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Who knew a furniture store could double as a DIY warehouse? I always imagined if we could make real houses in lego style and Ikea is just that I just, the grown up serious adult's Lego.

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