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“Chasing the Dream: How Aspirational Marketing Elevates Luxury Brands to Icons” Aspirational Marketing taps into consumers’ desires to reach a higher social, financial, or lifestyle status. Luxury brands master this by showcasing not who the custo

A strategy by Gucci's CEO, who reportedly burned $10 million worth of unsold luxury products to maintain the exclusivity of the brand. 🤯🔥 The decision to burn unsold products was part of Gucci’s broader strategy to protect its brand image. By de

“More Than a Brand: How Tribalism Turns Luxury Buyers into Lifelong Believers” Brand Tribalism is the psychological pull where consumers align with a brand not just for its products—but to belong to an exclusive identity group. In luxury branding,

How 👕 The Souled Store Made Fandom Wear a Lifestyle Brand: The Souled Store Founded: 2013 Founders: Vedang Patel, Aditya Sharma, Rohin Samtaney, Harsh Lal HQ: Mumbai, India --- The Problem ❌ Fans of movies, TV, comics had no cool merch in India

i want 2 people for my company sales who are killers in the offline market in sales only with strategically brand recoll thinking work more potentially with brain not body they know call sales and relationships maintain all this small stuff they know

Indulge, which appeared on Shark Tank India, has a bold idea, making luxury experiences like private jets, fine dining, and travel easily accessible through one platform. They valued their business at 50cr and claimed to have 10,000 users, highlighti

micro creators Or micro influencers within range to (10k-100k follower's) we are for you all to get you brands deal and maintaining management stuff if you interested please considered us as first priority if you don't want to miss out the chance bec

Burberry burned $36,500,000 of clothes in one year. Not because they couldn't sell them. Because they didn't want YOU to have them. The disturbing truth about luxury's dirtiest secret: In 2018, a shocking line appeared in Burberry's annual report

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