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A strategy by Gucci's CEO, who reportedly burned $10 million worth of unsold luxury products to maintain the exclusivity of the brand. ๐คฏ๐ฅ The decision to burn unsold products was part of Gucciโs broader strategy to protect its brand image. By de
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trend of luxury brands entering the world of sports: * Luxury brands are increasingly partnering with athletes and sports teams to reach a broader audience and tap into the growing influence of athletes as cultural icons. * This trend is being dr
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You Might Not know this China is Exposing US Luxury Brands Using TikTok 1. Why China is Doing This China is leveraging TikTok to challenge US luxury brands for several reasons: Geopolitical Move: Part of the ongoing US-China trade and tech tension
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ONE INTERESTING OBSERVATION SERIES DAY #16 Luxury goods consumers worldwide fall into five dominant groups, based on their motivations, profiles, values in luxury items, purchase reasoning, and age group. 1) Going Global: People in this group don
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Gucci Sued for โน1 Crore Over Shoes! ๐ ๐ Big Brands, Bigger Responsibilities? Just read about a Mumbai advocate filing a โน1 crore consumer complaint against Gucci, alleging defective shoes caused injury and trauma. A pretty bold move! Definitel
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Burberry burned $36,500,000 of clothes in one year. Not because they couldn't sell them. Because they didn't want YOU to have them. The disturbing truth about luxury's dirtiest secret: In 2018, a shocking line appeared in Burberry's annual report
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What is a 7A quality replica? A 7A quality replica is the highest grade of first-copy products, made with fine finishing, strong materials, and accurate design that looks almost like the original branded item. These are considered the best first-copy
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Hey everyone! I am an entrepreneur and i am launching a D2C vegan dress shoe brand for mens. There is a huge gap in providing elegance along with luxury feel products. My product will be high quality with elegant styles that will cater to the mid p
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