Looking for Jugaad? ...ย โขย 1y
Whatta move Zomato! Zomato, the popular food delivery platform, ingeniously leveraged comedian Samay Rainaโs talent in a roast form of marketing to connect with its audience in a humorous and engaging way. By collaborating with Raina, known for his sharp wit and entertaining roasts, Zomato effectively tapped into a younger demographic, turning mundane promotional content into memorable, shareable moments. This strategy not only enhanced their brand visibility but also showcased their ability to think outside the box and adapt modern, relatable marketing techniques to keep their audience entertained!

Learningย โขย 1y
The Zomato team is really a very cool team, making epic old style news advertisements, letting Samay Raina Roast them by triggering their insecurity; this startup may go in loss in future but the brand recall value which they are creating is next lev
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Introvert!ย โขย 9m
๐ฅZomato Bistro Vs Swiggy Snacc๐ฅ Zomato has expanded its business with Zomato Bistro to focusing on premium meals from top restaurants delivered quickly to your doorsteps.๐ โก๏ธWhile platforms like Swiggy focus on snacks, Zomato Bistro provides a
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Idearcadeย โขย 9m
Business Storytelling: A Brand Growth Strategy Business storytelling is a powerful tool that enables brands to connect with their audience, create emotional engagement, and drive brand growth. By crafting compelling narratives, companies can differe
See MoreHey I am on Medialย โขย 1y
Zomato and Neeraj Goyat Sponsorship Deal Announced by Deepinder Goyal Zomato and Neeraj Goyat sponsorship Breaking sports and food news! Food ordering and delivery app Zomato partners with professional boxer Neeraj Goyat. The statement was made publi
See MoreHey I am on Medialย โขย 1y
The Unexpected Business Lessons We Can Learn from Stand-Up Comedians Ever thought stand-up comedy could teach you something about running a business? It turns out, the world of jokes has more in common with entrepreneurship than you can ever think: 1
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Medialย โขย 1y
Welcome to Business Stories #3 Zomato's Case Study โ Introduction Introduction !? ...Everybody know Zomato ;) โ Initial Phase Struggles โScaling: Manganing Expanding operation was a headache โRevenue:Finding long term income sources โTech Issue:
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Helping brands scale...ย โขย 11m
Do you know what Dominos did in 2015? This is a masterclass on how dominos leveraged twitter to increase its global sales by 14% ! Dominos enabled people to buy themselves a pizza just by ๐ emoji through Twitter. They didn't just did marketing
See MoreI will rule the worl...ย โขย 11m
We have all experienced that moment ๐Your stomach growls, and all you suddenly can think about is your favorite meal. You grab your phone, order the food you are craving, and just like that, your hunger is satisfied. Swiggy took this everyday moment
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