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Shruti
Student • 10m
Zomato and Blinkit’s Social Media Strategy: How They Stay on Top 🚀 Zomato and Blinkit have mastered social media engagement. Here’s how they keep winning: 1. Humor and Relatability 😂 While most brands aim for a professional tone, Zomato & Blinkit take a different route by using humor, memes, & realtime trends to connect with their audience on a more personal level. Their light-hearted posts are highly shareable and relatable, making them stand out. 2. Real-Time Marketing ⏰ Zomato & Blinkit quickly hop on trending topics. Whether it's a viral meme,popular event or cultural moment,they create content around what's hot,keeping users engaged. 3. User-Generated Content 📸 Zomato often shares customer reviews, food photos, and creative posts. Blinkit encourages users to share unique shopping experiences, fostering a sense of community. 4. Simple & Clean Visuals 🎨 Both brands use clean visuals with short, impactful text. This keeps the content digestible & visually appealing.
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