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Hey folks, I have had this idea for quite some time but haven't got to working on it. The nursery (plant) industry is quite fragmented with multiple players at all levels (producer to distributor to dealer). This leads to prices and quality discre

Local Shop Owner losing customer due to quick commerce platforms like Zepto,Blinkit etc.Lack of digital skills in Kirana shopowner to manage online order.Here is solution for them called Kirana Prime Kirana Prime connects local stores to customers

The Psychology of Pricing: How to Set Prices That Sell Pricing isn’t just about numbers; it’s about psychology. Understanding how people think can help you set prices that not only attract but also convert. Here’s how: 1. The Power of “9”: Ever wonde

So there is an app called Craveo. Basically it just compares food prices across different platforms like Zomato, Swiggy, and few more. And it's usage is going crazy. The app aldredy having much more users than it can handle. This is what happens wh

Porter's Five Forces Analysis Porter's five forces framework is a method of analyzing the competitive environment of a business. The five forces are: 1] Competition: Intensity of rivalry among existing competitors, influencing pricing, profitabil

“Loss Leader Pricing: Winning Customers by Losing Money (Strategically)” “Loss Leader Pricing.” This strategy involves selling a product or service at a price that is intentionally below cost to attract customers. The goal isn’t to profit from the i

“How Jio made it’s competitors go out of Business” Disruption Diaries #2 Reliance Jio was launched on Sep 2016.Initially Jio provided free data services for several months to attract many customers. Before Jio data was expensive,and Voice call and

What is Menu to Platform Price Difference? It refers to the gap between the actual in-restaurant menu price of an item and the price listed on a food delivery platform like Swiggy, Zomato, etc. Why does this difference exist? 1. High Commission F

The Psychology Behind Pricing Strategies: Why You Pay What You Pay Ever wondered why a product costs $9.99 instead of $10? Or why luxury brands rarely go on sale? Pricing isn’t just about numbers—it’s about perception, behavior, and psychology. Her