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Aarihant Aaryan

Stealth • 5m

WWE is not in the business of wrestling or even entertainment but they are a talent management company As of today, the WWE show is telecasted in over 180 countries and broadcast in 20 languages, with over $1.3B in revenue If we deep dive into the business of WWE, we will understand that they are into the business of building their inhouse superstars charcters and eventually create storylines where every wrestler's influence and talent is used to a full extent Infact to create a moat around the business WWE doesn't use the original name of the wrestlers, They create interesting ring names like The rock, Undertaker, John cena and own the trademarks for their character and ring names Infact anywhere these names are used outside WWE universe, they are paid a royalty Interestingly WWE revenue, which is mainly media rights, merchandise, live tickets is controlled by the influence of the superstar characters and storylines they create

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