Product Manager • 1y
I feel their Marketing strategy is not on point. I would have leveraged nostalgia and Fomo to urge the 90s kids /Gen Y to try out campa cola again after years, reminding them the good old days. The Ads during IPL seemed too stereotypical and similar to all other existing cold drinks ads. They need to play on their X-factor to defeat Coke/Pepsi
Start now what you j... • 3m
"Campa Cola: The Desi Challenger Taking on Coke & Pepsi!" Reliance Industries has shaken up India’s cola market by reviving Campa Cola, once a nostalgic favorite, now a powerful competitor to Coca-Cola and Pepsi. Here’s how it’s making waves: ✅ Dis
See MoreIn God We Trust, The... • 2m
How 🍧 Skippi Ice Pops Revived 90s Nostalgia and Froze a Fortune! Brand: Skippi Ice Pops Founded: 2020 Founders: Ravi & Anuja Kabra HQ: Hyderabad, India --- The Problem ❌ Ice pops = full of artificial colors & unsafe chemicals No pan-India bran
See MoreBudding entrepreneur • 1y
Hey guys, did you guys tasted any new soft drink in last 3yrs that tasted good and fresh like how people used to feel when frooti came in the market...does a company with new soft drink(aerated or fruit based) can survive in the market that is domina
See MoreBringing Harmoni to ... • 5m
AI War Update: The Sponsored Battle Begins Searched ChatGPT on Google. Guess what popped up first? A sponsored post from Perplexity claiming it’s better than ChatGPT. Now, I love competition. But if you have to pay to show up first in a search for
See MoreHey I am on Medial • 10m
You fall for this marketing trick every day... 😉 Imagine a Coca-Cola vending machine at an airport that sells 100 cans per day. Now, let's put a Pepsi vending machine right next to it. How many cans do you think each of them will sell? You might a
See MoreCreating, connecting... • 28d
There is a kinda workshop, that I'm attending, these days... On creative writing & all... Got a task for making a tagline for a coke brand. That will be used for engaging social media post & in ads also. Condition was, should be catchy & relevant
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