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The gap between rural and urban spending in India has narrowed significantly over the past decade. This is according to a recent study which found that average monthly per capita consumption expenditure has more than doubled in both rural and urban a

This is the need of India's so called decade! The beauty driven social media is poisonous and dangerous for youths, youths are framing there entire perspective through these biased addictive algorithms. Youth are becoming sexually volatile. Youth

ONE INTERESTING OBSERVATION SERIES DAY #16 Luxury goods consumers worldwide fall into five dominant groups, based on their motivations, profiles, values in luxury items, purchase reasoning, and age group. 1) Going Global: People in this group don

hi everyone myself sanjeev from jammu. I want to start a food business in all major cities of India I want to interduce jammu fav dishes like rajma rice serve with pure desi ghee with anardana chatni and another very famous kaladi kulcha with khati m

In 2012, Facebook ran the most dangerous psychological experiment in history. Without consent, they manipulated the emotions of 689,000 random users. The results? So shocking, they tried to bury them. Here's how they REALLY built a $1.5 Trillion e

𝗣𝘂𝗹𝗹 𝗩𝘀 𝗣𝘂𝘀𝗵 : In push marketing, the product is actively promoted by reaching out to customers directly, encouraging them to make a purchase. Examples : ↳ Cold calls ↳ Bulk emails ↳ Direct mail campaigns ↳ Offering incentives for re

"Why Should Startups Care About Second-Hand Apparel?" The second-hand apparel market is booming, offering startups a unique opportunity to tap into sustainability, affordability 1. Sustainability Sells Eco-conscious consumers love second-hand fash

The sugar-free chocolate business in India is rapidly gaining popularity as consumers become more health-conscious and seek alternatives to traditional sugary treats. With the growing awareness of diabetes, obesity, and other lifestyle diseases, suga

Lays/PepsiCo has skillfully navigated the changing market by reducing the quantity of chips in their packets. As people become more health-conscious and are eating less packaged food, the company has adapted to this trend. When someone craves a snack

The advice to "follow your passion" and "do what you're good at" is BULLSHIT. Success isn't about you - it's about solving problems people will pay for. Entrepreneurs who win detach from their own interests and look at the market rationally. They