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Piyush Chandlani

Hey I am on Medialย โ€ขย 2d

I'm from a village where every home makes pure A2 Gir cow ghee using ancient Vedic methods. Our tradition? For weddings, villagers donate homemade ghee to cook feastsโ€”proof of its purity & trust. I see city folks buying fake, chemical-laden ghee while our authentic product stays local. Is there demand for real village ghee? My questions: Will urban customers pay more for 100% pure ghee? How to start? (Online/D2C, organic stores, local first?) Biggest challenges? (Packaging, certifications, trust?) Need guidance from: Food entrepreneurs D2C/marketing experts Health-conscious buyers Your advice could help bring real ghee to India! Comment/DM pls. ๐Ÿ™

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