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🚀 Beware the Pitfalls: Startup Fundings and Core Values As startups thrive on innovation and growth, it's essential not to lose sight of their core values in pursuit of funding. While funding can fuel expansion, it can also lead to a dilution of t

I want to blend the real world and digital world to create an immersive platform, ensuring people don't lose their identity in the metaverse.

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Identity-based marketing focuses on aligning a brand with how customers see themselves — or who they want to become. Instead of selling products, it sells belonging. People don’t just buy sneakers; they buy the feeling of being athletic or trendy. Br

'Bangalore has more engineers than Sweden but…': Why this startup founder says IKEA won’t happen here' - Delhi-based startup founder compares India's hustle culture with Sweden's philosophy of "lagom." - India focuses on quick results with long work

Asin Market Crash 3% to 4% on Monday ahead of 2nd April Event . . . Several asian stock markets faced heavy losses on Monday after US President Donald Trump suggested their would be no country specific exclusion from his tarrifs raising fear of glo

Startupmac is a creative launchpad for emerging brands, helping them amplify their message, craft a bold identity, and make a lasting impact. We combine strategic storytelling with striking design to make your brand not only heard—but remembered. Whe

Your personal brand is more than just being seen, it’s about being remembered for the right reasons. It’s built on credibility, alignment, and impact. One powerful example: 👉 Elon Musk: His personal brand embodies innovation, bold risks, and a fu

The Post-Purchase Puzzle: How Smart Brands Ease Buyer Doubts with Psychology” Cognitive dissonance is the discomfort people feel when their actions conflict with their beliefs or values. In business, it often occurs after a purchase—customers might

Hello everyone, We are a creative branding and design studio based in Mumbai, specializing in **branding, illustrations, infographics, explainer videos, motion graphics, and more** for print, social, and digital channels. We help startups build thei