Oneplus is failing in India, infact they were the market leaders for close to 10 years but today they shutdown 4,500 stores
BBk electronics entered the Indian market by launching Vivo and OPPO, both brands saw a huge adoption among lower premium sm
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Anonymous 3
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Well Written. It’s actually happened to several brands, where they lose their core identity and core values over time which made them incumbents in their lines.
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