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Rajib Halder

Never say die • 15h

'Bangalore has more engineers than Sweden but…': Why this startup founder says IKEA won’t happen here' - Delhi-based startup founder compares India's hustle culture with Sweden's philosophy of "lagom." - India focuses on quick results with long working hours, while Sweden emphasizes doing just enough. - Swedish brands like IKEA, Spotify, H&M, and Volvo are successful due to their philosophy of delivering just enough. - Indian startups are advised to shift their focus from chasing growth to understanding core values and principles. - Global founders should not just mimic the products of Swedish companies but also understand their philosophy behind success. Source: https://deruju.com

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