Prev- Founder & CEO ...ย โขย 1y
Oneplus is failing in India, infact they were the market leaders for close to 10 years but today they shutdown 4,500 stores BBk electronics entered the Indian market by launching Vivo and OPPO, both brands saw a huge adoption among lower premium smartphone segment But they had a core insight that in India there were only premium brands and non premium smartphones They realised it was a huge opportunity to launch mid premium segment of smartphone, a smartphone with features like iphone but at a lesser price Hence they launched oneplus, they saw a great adoption and managed to take 35% of marketshare in mid premium segment But instead of choosing to become the leader of their category, they launched smartphones in non-premium segments where there was less margin and in premium segment where their product wasn't aspirational This caused them losses, brand failure and compromise with retailer margins
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Indiaโs smartphone revolution is in full swing in 2025, led by brands like Vivo, Xiaomi, and Samsung, each battling for dominance in a rapidly evolving world's biggest smartphone market. In Q2FY'25 , India witnessed approximately 45 Million smartpho
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With around 60% of rural farmers now using smartphones with active internet, the agriculture sector is seeing a digital transformation. This shift allows farmers to access real-time market prices, weather forecasts, and smart farming techniques. But
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Why Indian phone Brands Couldn't Survive the Chinese Invasion? Around 2014, Indian brands like Micromax, Karbonn & Lava dominated the smartphone market. But their success was shortlived once Chinese brandsโVivo, Oppo, Mi or etc-entered India. These
See MorePrev- Founder & CEO ...ย โขย 1y
Sting founded by pepsi, made close to 1000 crore in revenue in FY23, they're the largest cold drink in India and they have gone ahead of sprite and thumsup by just executing this small insight Pepsico is the master of beverages in the world, but
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๐ฑ The End of Smartphones? Elon Musk, Mark Zuckerberg, and Sam Altman believe the smartphone era is coming to an end! They predict a future where AI, smart glasses, and brain-computer interfaces (like Neuralink) replace our beloved devices. But Ti
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