"You never know" • 1y
"MISTAKE THAT MADE STARBUCKS MILLIONS" How ? Read this out Welcome to OUT OF THE BOX MARKETING! EP-10 (Starbucks) In Starbucks, it is a standard practice to write the customer's name on the cup of coffee. In 2014,A guy ordered a coffee and the statrbuck's employee misspelled his name. Then he posted it on social media, and it got viral. Customers began streaming into Starbucks, and Starbucks purposely misspelled all of their names, resulting in free social media promotion without spending a single rupee.😅 What do you guys think ? Do let me know. Like and follow for more ; )
Product and analytic... • 1y
Many coffee shops with great coffee didn't succeed like Starbucks. The reason? "It was never about coffee." Howard Schultz transformed Starbucks into a multi-billion dollar empire, inspired by Italian coffee shops' customer experience. After buying
See MoreFounder-Hexpertify.c... • 1y
“How Starbucks CEO saved the company ” Bankruptcy To Billions #8 Starbucks was founded by Jerry Baldwin, Zev Siegl, and Gordon Bowker, initially selling high-quality coffee beans.In 1987 Schultz purchased Starbucks and expanded agressively in USA.
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