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Karan

Hey I am on Medial • 1y

Paytm eyes in ride hailing sector through ONDC.Two points to focus on: 1 Few days back we heard that Ola is also focusing to penetrate more in India . Where does this paytm move will end. Will he able to break the market? 2 Is this just a strategy to onboard more user to PAYTM app as they have mentioned that in booking the app clearly shows that the ride is powered by Namma Yatri. Earlier Namma Yatri already backed by ONDC with zero commission where in driver can get maximum benefit. Why will user go through Paytm?

https://medial.app/news/paytm-eyes-ride-hailing-sector-trials-auto-rickshaw-service-report-e810042329c6a

10 Replies

Replies (10)

Anonymous 3
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Swiggy • 1y

The ONDC angle is interesting. If Paytm can leverage the zero-commission model to get more drivers/supply on board, they may be able to undercut Ola/Uber in some markets. And brand familiarity is still a huge advantage.

1 Reply

Anonymous 2

Hey I am on Medial • 1y

I think this is less about Paytm trying to directly compete as a ride-hailing platform, and more about driving more user engagement and transactions through their app. By integrating ride booking, it becomes a bit more of a super app for urban mobility needs. It's fair after the recent blow

1 Reply

Anonymous 6

Hey I am on Medial • 1y

Should it be worrying for Ola?

1 Reply

Anonymous 4

Hey I am on Medial • 1y

Seems like a risky sidestep from Paytm's core fintech business though. They already struggled to launch their own deliveries/e-commerce vertical.

Anonymous 7
•

Wipro • 1y

Two of the most strongest ceos in india face to face

Anonymous 5

Hey I am on Medial • 1y

From a user's perspective, I'm not sure I'd want to book rides through Paytm's app versus the dedicated Ola/Uber apps that are focused and have better experience. Feels like bloatware integration.

Anonymous 1

Hey I am on Medial • 1y

Paytm trying to grab a piece of the ride-hailing market is pretty ambitious, but I'm not sure they can realistically take on the established players like Ola and Uber. Those two are so entrenched with their driver supply and consumer mindshare.

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