Back

LIKHITH

"You never know" • 1y

Welcome to OUT OF THE BOX MARKETING ! Ep-8 (BURGER KING) Who loves traffic ? Nobody ! then what about creating a marketing campaign regarding this issue That was exactly what Burger King's marketing team in Mexico thought. Read this out. According to stats, Mexican people who commute used to waste 5 hours in traffic Burger king thought of monetizing this time and they launched a campaign named "TRAFFIC JAM WHOPPER" Basically if you're stuck in traffic you could order Burger king products from their website/app and the delivery guy would deliver it directly to your vehicle They used billboards and digital boards near heavy traffic congested areas and Advertised this marketing campaign Then BOOM ●Burger king app ranked top1 in appstore and playstore ●Daily downloads increased by 44% ●Daily delivery orders increased by 63% Consider a like and also Consider a follow :)

24 Replies
10
61
Replies (24)

More like this

Recommendations from Medial

Mohd Rihan

Student| Passionate ... • 5m

Burger king marketing 👑

Reply
14

Aryan patil

 • 

Monkey Ads • 1y

Killer marketing by Burger King 🍔👑

Reply
4
Image Description
Image Description

Siddharth K Nair

Thatmoonemojiguy 🌝 • 1m

Burger King “Hacked” Google — and Got Awards for It In 2017, Burger King dropped a 15-second ad that spoke to your smart speaker literally. A worker looked into the camera and said, “Okay Google, what is the Whopper burger?” Instantly, Google Homes

See More
5 Replies
1
13

Shuvodip Ray

 • 

YouTube • 1y

Burger King has employed several strategies to beat its competitors in the past year. The company focused on sprucing up its restaurants and winning back customers, resulting in higher-than-expected US sales in the first quarter. This success suggest

See More
Reply
10
Image Description
Image Description

Ansh Kadam

Founder & CEO at Bui... • 9m

How Burger King Used McDonald’s to Sell More Whoppers...and It Worked Burger King pulled off one of the smartest moves in fast food marketing. Here’s what happened: They launched the “Whopper Detour” campaign, offering customers a Whopper for one

See More
2 Replies
3
15
Image Description
Image Description

Anirudh Gupta

CA Aspirant|Content ... • 7m

Burger king's mind blowing neuro marketing strategy: In 2020 Burger king has managed to remove 120+ ingredients such as colors, flavours and preservatives from their products with an intention of being anti-preservative. They came up with a plan to

See More
12 Replies
4
18
1
Image Description
Image Description

TREND talks

History always repea... • 7m

😂 In 2015, a man named joel burger 🍔 married a woman named Ashley King 👑 and the Burger King company paid 💰 for the wedding

5 Replies
23
Image Description
Image Description

Pranjal

Helping brands scale... • 6m

How do you turn your biggest competitor into your best marketing tool? Burger King nailed it with The Whopper Detour Campaign, using McDonald’s locations as the centerpiece of their bold strategy. Let’s dive in👇 Burger King faced two major goals:

See More
3 Replies
1
Image Description

PRATHAM

Experimenting On lea... • 5m

McDonald's Vs Burger - A marketing War McDonald's once set up a highway hoarding to play a troll at Burger King. They put up two billboards side by side one pointing to the nearest McDonald's and the other to the closest Burger King. They chose a

See More
Reply
16
1
Image Description
Image Description

LIKHITH

"You never know" • 1y

Welcome to INGENIOUS MARKETING ! EP=7(Burger King) No better way to advertise "We don't use preservatives"(open image) Like and follow for more & What do you think 'bout this ?

26 Replies
2
15

Download the medial app to read full posts, comements and news.