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LIKHITH

On ne sait Jamais ! • 11m

Welcome to OUT OF THE BOX MARKETING ! Ep-8 (BURGER KING) Who loves traffic ? Nobody ! then what about creating a marketing campaign regarding this issue That was exactly what Burger King's marketing team in Mexico thought. Read this out. According to stats, Mexican people who commute used to waste 5 hours in traffic Burger king thought of monetizing this time and they launched a campaign named "TRAFFIC JAM WHOPPER" Basically if you're stuck in traffic you could order Burger king products from their website/app and the delivery guy would deliver it directly to your vehicle They used billboards and digital boards near heavy traffic congested areas and Advertised this marketing campaign Then BOOM ●Burger king app ranked top1 in appstore and playstore ●Daily downloads increased by 44% ●Daily delivery orders increased by 63% Consider a like and also Consider a follow :)

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Welcome to INGENIOUS MARKETING ! EP=7(Burger King) No better way to advertise "We don't use preservatives"(open image) Like and follow for more & What do you think 'bout this ?

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Anonymous
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Did anyone observed the traffic signal duration in bengaluru has increased and causing more traffic congestion. What might be the reason ?

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