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Harsh Gupta

Digital Marketer (Me... • 11m

Hi Medial family 👋 A product that solves a problem you have can be a business goldmine. This is exactly what The Whole Truth is for Shashank Mehta. Here is Day(4/10) product case study Today we will be going to cover"THE WHOLE TRUTH"(TWT) More than just protein bars and trendy superfoods, they wanted to rebuild consumer trust in the often-murky world of packaged food. So, TWT hinges on two major things: 1) CLEAN INGREDIENTS :  TWT products boast 100% transparency on their labels, featuring only real, recognizable ingredients. No hidden sugars, artificial sweeteners, or mystery additives. 2) HONEST PACKAGING : TWT packaging is refreshingly straightforward, free of misleading claims and exaggerated health benefits. KEY MARKETING LESSONS 💢 1) TRANSPERANCY IS KING : Consumers crave authenticity, so prioritize transparency like TWT: clean ingredients, honest info, and clear communication. PLEASE DONT COMMENT, THIS IS ONLY ONE HALF AND PLEASE READ COMMENTS FOR OTHER HALF 🙇

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Anonymous

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