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Harsh Gupta

Stealth • 8m

Hi Medial family 👋 A product that solves a problem you have can be a business goldmine. This is exactly what The Whole Truth is for Shashank Mehta. Here is Day(4/10) product case study Today we will be going to cover"THE WHOLE TRUTH"(TWT) More than just protein bars and trendy superfoods, they wanted to rebuild consumer trust in the often-murky world of packaged food. So, TWT hinges on two major things: 1) CLEAN INGREDIENTS : TWT products boast 100% transparency on their labels, featuring only real, recognizable ingredients. No hidden sugars, artificial sweeteners, or mystery additives. 2) HONEST PACKAGING : TWT packaging is refreshingly straightforward, free of misleading claims and exaggerated health benefits. KEY MARKETING LESSONS 💢 1) TRANSPERANCY IS KING : Consumers crave authenticity, so prioritize transparency like TWT: clean ingredients, honest info, and clear communication. PLEASE DONT COMMENT, THIS IS ONLY ONE HALF AND PLEASE READ COMMENTS FOR OTHER HALF 🙇

16 replies20 likes

Replies (16)

Anonymous 5

Stealth • 8m

I heard they taste not very good?

1 replies1 like

Jai Vardhan Singh
•

HerBmix • 8m

Yaar taste accha nahi h

1 replies1 like

Anonymous 4

Stealth • 8m

💯💯

1 replies1 like

Anonymous 3

Stealth • 8m

And they are also doing very well in the market.

1 replies1 like

Anonymous 2

Stealth • 8m

I love TWT wholly

1 replies1 like

Anonymous 1

Stealth • 8m

Awesome post man 💯

1 replies2 likes

Harsh Gupta

Stealth • 8m

2) CONTENT IS POWER: Educate, debunk myths, and build trust with valuable info like TWT's content marketing. 3) CHALLENGE THE STATUS QUO: TWT's "anti-food brand" concept stands out. Find your unique way to connect with frustrations. 4) MAKE LEARNING FUN: TWT uses humor and engaging formats for playful education on social media. 5) BUILD TRUST, NOT HYPE: prioritize genuine connections like TWT. Focus on trust over exaggerated claims for long-term loyalty. THANK YOU FOE READING, YOU CAN STILL SHOW LOVE BY LIKING IT ❤️

0 replies5 likes

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