Digital Marketer (Me...ย โขย 1y
Hi Medial family ๐ A product that solves a problem you have can be a business goldmine. This is exactly what The Whole Truth is for Shashank Mehta. Here is Day(4/10) product case study Today we will be going to cover"THE WHOLE TRUTH"(TWT) More than just protein bars and trendy superfoods,ย they wanted to rebuild consumer trust in the often-murky world of packaged food. So, TWT hinges on two major things: 1) CLEAN INGREDIENTS :ย TWT products boast 100% transparency on their labels, featuring only real, recognizable ingredients. No hidden sugars, artificial sweeteners, or mystery additives. 2) HONEST PACKAGING : TWT packaging is refreshingly straightforward, free of misleading claims and exaggerated health benefits. KEY MARKETING LESSONS ๐ข 1) TRANSPERANCY IS KING : Consumers crave authenticity, so prioritize transparency like TWT: clean ingredients, honest info, and clear communication. PLEASE DONT COMMENT, THIS IS ONLY ONE HALF AND PLEASE READ COMMENTS FOR OTHER HALF ๐

Believe me, itโs not...ย โขย 8m
A startup I cheer for: The Whole Truth raised โน133 Cr in a Series C. โญ๏ธInvestors include: Peak XV, Z47, Nithin Kamath, Ashneer Grover and other Indv. inv. TWT' was started by Shashank Mehta in 2019, with one clear purpose โ Creating clean food wh
See MoreHey I am on Medialย โขย 8m
The Whole Truth Raises $15M in Series C Round Led by Sofina Clean-label health food brand The Whole Truth (TWT) has secured $15 million in a Series C round led by Sofina, with continued support from existing investors, including Z47, Peak XV Partner
See More
Hey I am on Medialย โขย 10d
They told us โItโs just toothpaste.โ We said, โThen why does it share ingredients with toilet cleaner?โ๐ Meet MaxiTooth โ the paste that doesnโt belong under your sink. Real clean. Real care. โน99 pre-booking. No poison, no drama โ just brilliance.
See MoreJust invest and wait...ย โขย 7m
I am launching a healthy food brand focused on providing natural, nutritious, and delicious alternatives to processed foods. Our product line will include healthy sauces, mayonnaise, cheese, chips, chocolates, and other natural products, all made wit
See MoreHey I am on Medialย โขย 7m
โจ Letโs Talk Beauty: Do We Really Know What Weโre Using? โจ The beauty industry has come a long way, but there are still so many loopholesโhidden ingredients, misleading claims, and a serious lack of transparency. Consumers deserve better, donโt you
See MoreAlright Coolย โขย 4m
๐ก Low Investment Business Idea You Can Start Now: Dual Grape Packs ๐ If you're someone who wants to start small but smart, hear me out: ๐ Buy green and black grapes from wholesale markets. ๐ Wash them, clean them properly, and pack them in boxe
See More
Grow with the flowย โขย 4m
we have made the packaging of our D2C and B2B frozen food brand we are starting from Ahmedabad first then we will target the whole Gujarat and move forward as per the process Any ideas to start or any suggestions to keep in mind during launch thi
See More



Hey I am on Medialย โขย 12d
You brush twice a dayโฆwith what though?๐ชฅ๐ Most of us trust our toothpaste without ever checking whatโs inside it. If you actually read the ingredients, half of them sound like they belong in your bathroom cabinet โ not your mouth๐ฌ Itโs 2025 โ ti
See MoreDownload the medial app to read full posts, comements and news.