Hello here's a case study of innovative D2C brand.
Case Study: Skippi Ice Pops – Shark Tank India Sensation.
Background:
Founded by entrepreneurs Anuja and Ravi, Skippi Ice Pops blends Indian flavors with ice pops, inspired by childhood snacks.
Su
I used to think of starting low sugar low fat ice cream brand for a very long time, I've recently found 2 new brands doing it. "GoZero" And "Noto". Unlike this one,i actually see value creation here strong enough to become a 100 cr revenue brand
Just ordered GoZero ice cream from swiggy instamart and here are the things i got....
1. First of all this ice cream is worth ₹110/- and i got 2 for ₹120/- (offer chal rha hai)
2. I got a packet of lays free
3. I got a bottle of cold drink also for a
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2 replies4 likes
sidhartha Juluri
Why eat unhealthy wh... • 8m
There's always been a problem in completing the protein intake for people going to gym and we also have sweet cravings If we actively avoid sugar so I'm thinking of starting a ice cream brand which has zero sugar and high protein
How's the idea ?
Exploring the Sweet Side of Business: Ice Cream in India
India, with its diverse culture and climates, is a land of opportunities for the ice cream industry. From traditional kulfis to modern gelatos, the market is growing rapidly, driven by increas
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3 replies3 likes
Aditya Arora
•
Faad Network • 8m
Meet the man who started with Rs 13,000 and built an 8000 CR Ice Cream brand.
1. RG Chandramogan was born near the firecracker town of Sivakasi. Although known for matchboxes, his life was in darkness. His father could not run a small provisional s
Shark Tank India S4 EP3
Pitch2 - Go Zero
Kiran Jayant is the founder of Go Zero, an icecream brand that produces all kind of icecreams and desserts with zero sugar. Go zero's products are spread over 8 categories having more than 30 flavours includin
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0 replies8 likes
Harsh Singh
Founder @Luma Space • 8m
Pep say don't enter in this market very crowded!
This brand says "let's see"
Similar type of practice done by paperboat.
Common product with creative selling
Price: Rs. 30
Taste: Ok Ok
Guess the brand?
If you taste any ice cream of this brand how
𝐀𝐦𝐢𝐭𝐚𝐛𝐡 𝐁𝐚𝐜𝐡𝐜𝐡𝐚𝐧 𝐨𝐧𝐜𝐞 𝐰𝐚𝐥𝐤𝐞𝐝 𝐢𝐧𝐭𝐨 𝐚 𝟐𝟎𝟎 𝐬𝐪. 𝐟𝐭. 𝐬𝐡𝐨𝐩 𝐢𝐧 𝐉𝐮𝐡𝐮.
No big brand.
No ads.
No MBA founders.
Just a man selling ice cream made of real fruit, milk, and sugar.
That brand? 𝐍𝐚𝐭𝐮𝐫𝐚𝐥𝐬 𝐈𝐜𝐞
Have you also seen the Amul ads which says "Amul ice cream is real ice cream and the rest is frozen dessert" so this is the competition between Amul and HUL's kwality walls.
But how to differentiate frozen dessert and Ice cream?
according to Indian
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7 replies13 likes
Himanshu Dodani
Start now what you j... • 22d
"How Go Zero is Melting the Competition: A Guilt-Free Disruption in India’s Ice Cream Market"
• This is Part of Our Series: Disruptive Brands Changing the Game in India
1. Go-to-Market Strategy: Launched in 2022 by Kiran Shah, Go Zero identified a
