Hey everyone.
IDEA VALIDATION!!!
I want to build an app for workers like plumbers, carpenters, painters, etc. that can be called in order to do fix little things like in a day to day life basically to provide a service in return of money.
Selling at cheaper price can be great for attracting customers but there your margin will shrink. You can't only play in pricing, try to focus on cost optimisation, distribution and other unique offerings.
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Wth is CM1, CM2????
CM - Contribution Margin
Contribution margin is the selling price per unit minus the variable cost per unit.
CM1 =
Contribution margin one= selling price- material costs - logistics costs.
CM2=
Contribution margin two= sellin
Pricing Strategies:-
1. Cost-Plus Pricing: Adds a markup to production costs.
- Example: A $10 product sold for $15 ensures profit.
2. Value-Based Pricing: Prices reflect perceived customer value.
- Example: Apple charges premium rates for i
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*USP (Unique Selling Proposition)* refers to the distinctive feature or benefit that sets your product or service apart from competitors. This is essentially the reason why customers should choose your product over others, highlighting its uniqueness
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What are your thoughts on opening a recruitment consultancy with a unique selling proposition (USP) focused on offering competitive rates, rather than the standard 8.33% fee?
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There are 10 ways to evaluate Market.
1. Urgency.
How badly do people want or need this right now?
2. Market Size.
How many people are purchasing things like this?
3. Pricing Potential.
What is the highest price a typical purchaser would be w