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“Why We Buy: Cracking the Code of Consumer Psychology” Consumer psychology is the study of why people buy, blending behavioral science, emotion, and decision-making patterns. It explores how factors like perception, memory, social influence, habits,

💡 Why the color red makes you spend more — and you don’t even realize it. Walk into a store or open any shopping app. Spot something? 🟥 Red. Red sale signs. Red banners. Red timers ticking down. It’s not just about looking bold. It’s behavioral sci

Instagram has changed blue dots to red dots to indicate unread messages and it's bugging me now. It gives me a sense of urgency or alarm. I guess that was the purpose, wasn't it? 🤡

𝗚𝘂𝗶𝗱𝗲𝗹𝗶𝗻𝗲𝘀 𝗳𝗼𝗿 𝗖𝗵𝗼𝗼𝘀𝗶𝗻𝗴 𝗮 𝗖𝗼𝗹𝗼𝗿 𝗖𝗼𝗱𝗲 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝘀𝘁𝗮𝗿𝘁𝘂𝗽 !! 1. Define Brand Identity: Choose colors that reflect urgency, safety, trust, and professionalism. Think about how you want people to feel when th

𝗪𝗵𝘆 𝗶𝘀 𝘁𝗵𝗲 𝗖𝗼𝗰𝗮-𝗖𝗼𝗹𝗮 𝗹𝗮𝗯𝗲𝗹 𝗿𝗲𝗱? Because every brand color conveys some meaning which connects the customers emotionally 🖤 ↳ Emotional Influence: Colors evoke emotions; e.g., Coca-Cola’s red conveys energy, while Faceb

PSYCHOLOGICAL MARKETING TECHNIQUE - 3/10 🎨Color Psychology The study of how colors mess with our brains and make us do stuff. Think of it like this: colors are sneaky little puppeteers pulling the strings of your emotions and wallet. For exa

“What If You Had Started Earlier? The Power of Counterfactual Framing in Marketing Psychology” Counterfactual Framing is a persuasive technique where marketers prompt users to imagine “what could have been” if they had made a different choice—often

𝗛𝗼𝘄 𝘁𝗼 𝗱𝗲𝗰𝗶𝗱𝗲 𝗰𝗼𝗹𝗼𝗿 𝘁𝗵𝗲𝗺𝗲 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝘀𝘁𝗮𝗿𝘁𝘂𝗽 ? 1. Define Your Brand Personality Ask: If my brand were a person, how would it behave? Professional & Trustworthy → Blue, Gray, Navy Bold & Energetic → Red, Orange Cr

“Why Your Brain Loves That App: Neurodesign Secrets in Mobile UX” Neurodesign is the art of designing user experiences that tap directly into how the brain reacts—and mobile apps use it masterfully. Colors, shapes, and animations aren’t random. Red

“Marketing to the Mind: How Neuromarketing Turns Attention Into Action” Neuromarketing is the fusion of neuroscience and marketing, used to understand how consumers’ brains respond to branding, messaging, and design. It bypasses what people say and