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What makes startup founders throw their sacred business/product plan out the window and revisit their goals and vision? #42 #Started #RevisitGoals #Reiterate #EarlyStage

You sent 1,000 generic surveys... "Would you use our product? Yes/No" But your actual customers came from nowhere you expected 🤯 #64: What ACTUALLY helped you find your real target customer? HARSH REALITY: Surveys tell you what people THINK they w

Ever wondered why your customers disappear? It’s not always about the product. Many times, it's the experience surrounding it. A colleague of mine ran a simple audit on their customer service process and made one shocking discovery: Most of their

“Storyselling: Win Hearts Before You Win Sales Traditional marketing focuses on product features and prices, but storyselling shifts the focus to emotional connections. Instead of just saying, “Our product has X,” storyselling shows how the product

Why so many Indian startups struggle to scale!! here are two comments from r/startupindia post. Both point to the same thing: • Too much focus on building products • Too little focus on business fundamentals Many first time founders treat tech as

Startup Lesson 101 VCs don't buy ideas; they buy proof of work. When you have $0 and 0 products, you are selling the architect, not the blueprint. The Fix: Build Scaffolding. Sell Tenacity: Show why you must solve this problem. (The founder is th

Why Startups Fail❓ – It’s Not About the Product, It’s About the Team Most startups don’t fail because of their product; they fail because of their team. It might sound strange, but it’s the truth. The team you surround yourself with can make or brea

→ Great marketing won’t fix a bad product. → Not everyone is your customer. → Viral campaigns are often flukes. → Content quality trumps quantity. → Authenticity beats flashy tactics. → Customer feedback is gold. → Trends die quickly; fundamentals la

“Silent Signals: How Brands Speak Value Without Saying a Word” Signal Theory explains how people interpret visible cues as indicators of hidden qualities. In business, brands use signals to suggest value, quality, or trust—especially when actual exp

Don't chase the shiny object of the latest startup trend. Too many founders get swept away by the latest buzzwords and fads. The truth is, meaningful innovation requires steadfast focus, not jumping from one trend to the next. Prioritize solvin