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UGC vs. AI-Generated Content: Which One Wins in SEO? SEO in 2025 is shaped by User-Generated Content (UGC) and AI-generated content. While UGC builds trust and engagement, AI content enables speed and scalability. To stay ahead, businesses must unde

The Power of User-Generated Content (UGC) User-generated content (UGC) refers to any content—like images, videos, reviews, or testimonials—created by customers or users rather than a brand. In today’s digital landscape, UGC has proven to be a powerf

Varun Maya is setting an interesting example in the content creation world, showing how AI avatars and the use of AI in media are set to explode in the coming years. With AI being used to deliver news, create content, and share information, it's both

How to Beat the Consumer's "Bullshit Radar" Consumers are quick to spot manipulative ads and swipe away. How can you get through this skepticism? Why the Radar Goes Off: Polished, sales-heavy ads are a turn-off. Any sign of manipulation,

Brands aren’t just selling gifts—they’re selling emotions, urgency, & identity Here’s how great campaigns are created Personalisation Psychology Make customers feel special with AI-driven suggestions, “Pick Your Mood” shopping, & dynamic content

The 3 Moats That Make Friday AI Defensible In an industry racing to release the “next AI”, we chose a different path by building a platform that is impossible to easily replicate. 1. Emotional Intelligence at the Core Our proprietary Emotional Patt

We at Luma Space looking for a brand collab!! If you are an emerging Brand (Startup) in Any of these categories we want to hand shake and grow together.. 1- Gaming Accessories 2- Pet Care 3- Interior Design 4- Product used on a daily basis by house

Why i don’t post professionally like other founders and CEOs in this galaxy: I want to brand myself as a cool founder—not a super serious one. Let’s be real: we all know what kind of content this generation actually connects with. I’m not here to fa

Local Jeweller to National Brand: How Good Content Makes the Difference In today’s digital world, people don’t just buy jewellery—they buy into the story behind it. For local jewellers, standing out against big-name brands and online giants can feel

It’s not organic content OR paid ads. It’s organic content AND paid ads. Organic marketing builds trust, grows community, and nurtures brand love over time. Paid marketing amplifies reach, accelerates results, and drives conversions. One doesn't r