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“Cross-Modal Priming: How Multi-Sensory Cues Subconsciously Drive Buyer Perception” Cross-Modal Priming is a technique where one sense subtly influences another, shaping perception and behavior in marketing. For example, a soft background melody in

“Feel the Brand: How Multi-Sensory Marketing Creates Lasting Impact” Multi-sensory marketing taps into more than just sight—it activates touch, sound, smell, taste, and emotion to build a richer brand experience. When multiple senses are stimulate

“First Touch, Lasting Impact: The Psychology Behind High-Converting Packaging Ads” In packaging and ads, multi-sensory marketing turns ordinary touchpoints into unforgettable experiences. Great packaging isn’t just functional—it’s tactile, visual, a

“Setting the Stage: How Priming Subconsciously Influences Customer Choices” Priming is a psychological effect where exposure to certain stimuli influences a person’s response to future information—often subconsciously. In business, priming is used t

Why Good Sound Design Matters Even for “Silent” Jewelry Videos? Jewelry videos often rely on stunning visuals — sparkling stones, slow-motion spins, and perfect lighting. But there’s one element that’s just as important, even when your video seems “s

Building KathaVerse 🌿 Working on a sensory comic prototype with scroll-based storytelling, sound, and mood transitions. If you're into interaction design, emotional UX, or comics — I'd love to learn from you. Open to feedback, guidance, or a quick

“Built to Be Remembered: How Brands Imprint Themselves Into Your Mind” Memory imprinting strategies are marketing techniques designed to embed your brand deep into the customer’s mind—so it’s recalled instantly during decision-making. The goal isn’t

Startups are born in noise—scrolls, swipes, skips. But what stops the scroll? What makes a brand feel alive? It’s not just visuals. It’s movement, rhythm, story. Motion graphics don’t just decorate, they communicate—fast, loud, clear. Is your brand

I’ve always wondered — what if we could feel digital comics the way we feel a memory? That’s where KathaVerse began: an idea to bring sound, subtle motion, and sensory depth into storytelling. Not just to scroll… but to heal, reflect, and reconnect.

I'm finding a seed investor for my startup towards the fashion industry . ........ I’ve been working in retail and marketing for a while now, and I’m currently launching a multi-brand clothing store in a high-footfall mall in the capital of India (