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Zerodha, one of India’s most inspiring startup stories. Back in 2010, Nithin Kamath started Zerodha from his small room with a simple goal: make stock trading affordable and accessible to everyone. At a time when brokerage fees were high and platfor

Okay, let me clarify my mutual fund post a bit some people might be getting confused. When we invest in mutual funds, there are basically two ways it works: 1. You place an order, the money goes to the clearing corporation, which then sends the orde

Recently Ankur Warikoo mentioned something that actually feels quite true the younger generation does not really want to use Zerodha anymore In a way it makes sense zerodha platform looks very plain and overly professional It works well no doubt but

just saw the post of a guy updating daily progress of his app and startup, thinking of doing the same, this will maybe keep me motivated 💪 Day 1: Building an MVP, App is almost ready to launch for testing users and idea validation. few bugs remai

Only ~4% of internet users run Linux on their personal devices,...... yet over 96% of the world’s servers operate on Linux or open-source systems.
Zerodha is proudly part of this backbone of the internet. How Open Source Became Zerodha’s Secret Sau

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Zerodha’s Marketing Masterclass: Growth Without Ads Zerodha’s success stems from anti-traditional marketing strategies focused on trust, education, and community 1.Zero Ad Spend:Avoided paid ads entirely. Grew organically via word-of-mouth fueled b

Zerodha: The Startup that changed how Indians trade 📈 Back in 2010, stock trading in India was expensive, complicated, and out of reach for most middle-class Indians. Nithin Kamath, who was a trader, experienced these challenges firsthand. Along wi

Zerodha, India's largest brokerage firm, has achieved a significant milestone, crossing 1.6 crore users without incurring advertising expenses. Notably, referrals from existing users accounted for approximately 30% of new user acquisitions, undersc