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A campaign without validation is just a shot in the dark. One of the most common mistakes I see in B2B growth: Launching outreach campaigns without validating the market or the audience first. Here’s how I validate before any campaign begins: 🔍 D

Before you launch your next campaign, ask: “Is this who we really need to reach?” Every good campaign starts with a smart question — And the best one I’ve learned to ask is: “Have we validated this audience yet?” Before I build any lead list or ou

Validate First. Build Second. Always. Too many businesses build campaigns, products, or offers… before validating if anyone actually wants them. That’s where research comes in. As a Research Analyst, I focus on helping businesses: 🔍 Identify the

Before You Build Outreach Campaigns — Validate Your Market First. Just because there’s a list of companies… Doesn’t mean they’re the right companies. This week, I’ve been deep into a research task: Identifying FDA-registered medical device compani

The Hidden Side of Lead Generation: Research > Cold Outreach Post Content: Most people think lead generation starts with a cold message. But the real work starts way before that — with research. Here’s my go-to 5-step research framework that helped

Curious to know how experienced founders validate ideas and study markets. What tools/sites do you use for market + competitor research? How do you understand customer pain points? Any underrated hacks or resources? Would love your insights! 🙌

Before launching a startup, what is the most important thing to validate ?

Midweek Momentum: It's Not About More Leads — It's About the Right Ones. Quick check-in from my desk: This week, I’m doubling down on what truly moves the needle — targeted, research-backed lead generation that supports actual growth, not just infl

New Week. New Focus. Same Mission — Smart Prospecting That Drives Real Growth. It’s Monday — and I’m back to doing what I do best: 🔍 Helping B2B teams grow with research-backed lead generation and targeted prospecting. This week, I’m focusing on