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If you’re running ads & not testing at least 5 creatives per week, you’re not scaling — you’re guessing. Markets shift. Attention shifts. Platforms shift. But winners? They adapt faster than the algorithm. Obsess over creative testing. That’s wher

Answer this as a consumer, not a founder Which ad are you more likely to pay attention to or click on?

“Built to Buy: How Algorithms Quietly Shape You Into Their Ideal Customer” Most think algorithms just deliver content. But in reality, they also shape who you become as a consumer. Platforms like Instagram, YouTube, and TikTok don’t just show what y

“Built to Be Addictive: The Real Reason You Can’t Quit Mobile Games” Ever wondered why you open a game “just for 5 minutes” and suddenly an hour’s gone? That’s not an accident—it’s design. Gaming apps use addictive algorithms that play on your brain

"Snacking": In-App Snack Ordering for Streaming - Seeking Feedback & Collaborator Disrupting the binge-watching experience with hunger? "Snacking" offers a solution: In-app snack ordering directly within platforms like Netflix. Rewards system bas

I've seen that with newer startup's coming in the e-commerce space, there's a variety of options to buy from. I have used multiple apps, rewards platforms, brand loyalty cards, however, it always makes sense to switch because there will be a better

Visibility Drives Sales "dikhega nahi toh bikega nahi" isn’t just a saying—it’s a law Why? - Attention = Opportunity: Products hidden on your computer or in your home will not drive sales. Your product needs attention and you need to Launch it onl

Everyone’s just memes. How bullshit can this get? Stock market crashes, and instead of thinking straight—it's all attention, attention, attention. Memes everywhere. Jokes everywhere. But no one's talking sense. As a commerce student, I get it—if yo

📖 DAILY BOOK SUMMARIES 📖 🔗 DIRECT FREE E-BOOK DOWNLOAD LINK AVAILABLE — https://drive.google.com/file/d/1dOrTmnu2zzvH95g6XgHxP92h9RGdVP7s/view?usp=drivesdk 🔥Hooked:Build Habit-Forming Products🔥 🚀 20 Lessons 👉 ✨ Nir Eyal ✨ 1. Habit-For

How to Beat Social Media Algorithms Social media platforms charge you nothing to use them, except info about you. Their algorithms decide what content to show you.❗️Don’t make their data harvesting easier —skirt the algorithms whenever you can. ✅