๐ Marketing Theories That Drive the World's Biggest Brands ๐ Ever wondered why some companies dominate the market while others struggle? Successful brands follow proven marketing theories that shape their strategies. Here are a few examples: ๐น The AIDA Model (Attention, Interest, Desire, Action) โ Used by Nike ๐ฝ in its โJust Do Itโ campaigns, grabbing attention, sparking interest, creating desire, and driving action (purchases). ๐น Maslowโs Hierarchy of Needs โ Apple ๐ taps into the esteem and self-actualization needs with its premium products, making customers feel elite. ๐น The Hook Model โ Instagram & TikTok ๐ฑ use this to create habit-forming experiences through triggers, actions, variable rewards, and investment. ๐น The Scarcity Principle โ Supreme ๐ฅ & Tesla ๐ create limited-edition drops or pre-orders, driving demand through FOMO. ๐น STP (Segmentation, Targeting, Positioning) โ Coca-Cola ๐ฅค segments its audience into various groups (diet-conscious, regular consumers), targets them with different products (Coke Zero, Diet Coke), and positions itself as a brand for everyone. Understanding these theories can help businesses craft irresistible marketing strategies! ๐ก What other brands do you think master these principles? Drop them in the comments! โฌ๏ธ #Marketing #BrandStrategy #BusinessGrowth #MarketingTheories #Nike #Apple #CocaCola #Tesla #Instagram
Download the medial app to read full posts, comements and news.