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A North Star metric is a KPI that helps you understand if your business is meeting the expectations of your customers and team. For something to be a North Star metric, it should: 🔹be One single metric 🔹contribute to generating income for your bu

Tax season got you sweating? 😅 Here’s your survival kit: ✅ Organize receipts monthly (use apps like Expensify!). ✅ Track deductible expenses (yes, that home office counts!). ✅ Hire a CA who speaks ‘tax’ fluently—😎 DM me for a FREE tax checklist to

A North Star Metric (NSM) is a key metric that a company prioritizes for growth. It serves as the foundation of a company’s growth strategy, representing the value delivered to customers. Benefits of NSM: a] Focus– While different teams may tra

I’ve noticed that many startups celebrate users, orders, and revenue before asking the hardest question: does each unit actually make money? That’s what unit economics reveals. Strip away the hype, and it comes down to whether a business earns more

There’s a phase many people go through for a long time. Learning, refining, doing everything that feels “right” but nothing really moves. At some point, something changes quietly. Not in the market, but in the way things are approached. That’s usual

Stop Obsessing About Being First. Being Better is a Smarter Strategy. 🚀 Let's challenge one of the biggest myths in the startup world: the "First-Mover Advantage." We're often told that being the first to market is the key to winning. I believe

Growing to 20k customers in a year takes smart strategy and relentless hustle. • Know Your Audience: Define your ICP—use Google Trends, Reddit, LinkedIn. • Pre-Launch Hype: Use waitlists, exclusive invites, and referral programs (like Dropbox). •