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A North Star Metric (NSM) is a key metric that a company prioritizes for growth. It serves as the foundation of a companyโs growth strategy, representing the value delivered to customers. Benefits of NSM: a] Focusโ While different teams may track separate numbers, the entire company aligns toward a common goal. b] Clarity โ It provides a clear measure of the companyโs overall performance. c] Customer-Centric Approach โ The focus remains on enhancing customer value rather than diminishing it. NSM for Leading Tech Companies: 1] Meta โ Daily Active Users (DAU) 2] Amazon โ Number of purchases per user 3] Spotify โ Time spent listening 4] Zoom โ Number of meetings hosted per day 5] PayPal โ Number of transactions per active user 6] Jira (Atlassian)โ Tasks completed per user
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Startup Terminologies Demystified ๐ 1) LTV (Customer Lifetime Value): The total revenue a business can expect from a single customer during their entire relationship with the company. It helps measure how valuable a customer is in the long run.
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Mastering Unit Economics Unit economics isnโt just a metricโitโs your startupโs financial DNA. It reveals whether each customer adds value or drains cash. Hereโs how to build your unit economics from scratch: 1. Define Your Economic Unit What drives
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A North Star metric is a KPI that helps you understand if your business is meeting the expectations of your customers and team. For something to be a North Star metric, it should: ๐นbe One single metric ๐นcontribute to generating income for your bu
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Some glimpse of business full form ? GTM:- go to market LTV:- lifetime value MVP :- Minimum viable product GT:- General Trade SP:- selling price ROI:- return on investment ROAS:- Return on advertising spend DAU:- Daily Active user MAU:- Monthly A
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Why Most Startups Die Due to โZombie Metricsโ (And How to Avoid) โ๏ธ Many early-stage founders celebrate the wrong thingsโlikes, followers, website visits, or app downloadsโthinking they signal growth. In reality, these are Zombie Metrics. What Are
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Company that generates the most revenue per employee in world and itโs not Apple or Google. Out of the top 10 Asian companies generating the most revenue per employee, 4 are from India. Here are the facts: - Rajesh Exports earns $39.4 billion in
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YouTube's CEO on Shorts monetization, from the MN Conference this week: "A number of countries, including the US, the revenue per watch hour monetization rate metric, is now equal to what it is for traditional in-stream on YouTube and in some place
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