Back

Thorndike’s experiment with cats showed how the environment shapes behavior. Cats learned to pull a lever to escape, reinforcing that the most obvious and rewarding option drives choice. In choice architecture, this applies as: 1. Environment influ

𝐏𝐚𝐫𝐚𝐝𝐨𝐱 𝐨𝐟 𝐜𝐡𝐨𝐢𝐜𝐞𝐬=𝐋𝐨𝐬𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 Imagine you want to order food or watch a movie in a platform you like. Once you open to surf through what is available you are bombarded with too many options. You spend

Behavioral Finance examines how emotions and biases affect financial decisions, leading to irrational behavior. Unlike traditional finance, it acknowledges that people often make decisions influenced by psychology. Key points include: 1. Loss Avers

Data analysis for business: Data analysis is a powerful tool that businesses can leverage to gain a competitive advantage. Here are some of the key ways it's useful: Understanding Customers:Businesses can analyze data on sales, demographics, and cu

🤔 Have you ever stuck to a decision despite others disagreeing? It's not just about personal preference; it's about a fascinating cognitive phenomenon called Choice-supportive bias . This bias kicks in after we make a decision, causing us to view

Do you know, We often follow the majority in our thoughts and actions, a behavior known as "social conformity." This happens because we don't want to feel left out or judged. But going along with the crowd isn't always the right choice. Groupthink ca

The products you purchase today are often not the result of conscious decision-making but rather the outcome of subliminal marketing. Through repeated exposure to certain brands and products, the media subtly infiltrates your subconscious,shaping y

“Setting the Stage: How Priming Subconsciously Influences Customer Choices” Priming is a psychological effect where exposure to certain stimuli influences a person’s response to future information—often subconsciously. In business, priming is used t

James Clear's Decision Making Framework He thinks about decisions like hats, haircuts, and tattoos. Hats: Most of everyday decisions are like hats. Try one, and if you don't like it, put it back and try another. The cost of a mistake is extremely

Revolutionizing How Businesses Discover Software I’m building an AI-powered app that helps businesses find the right software for their niche—with smart recommendations, clear comparisons, and expert guides in one place. The goal? Eliminate the ove