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๐ฟ How Mamaearth Cracked the D2C Code! Ever wondered how a toxin-free skincare brand became a โน1000 Cr empire? We break down the Mamaearth business model in our latest blog! ๐ฆ Direct-to-Consumer strategy ๐ฑ Influencer-led marketing ๐ Smart omnichannel play ๐ Read the full story & learn what made them a D2C powerhouse! #Mamaearth #D2CStrategy #StartupCaseStudy #BrandBreakdown #BusinessModel #ZeroToOne #IndianStartups
Thatmoonemojiguy ๐ย โขย 4m
Mamaearth: From a Parentโs Concern to a Billion-Dollar Brand In 2016, Varun and Ghazal Alagh struggled to find safe, toxin-free baby care products, so they created their ownโMamaearth, Indiaโs first "Made Safe" certified brand. What started as a bab
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How ๐ฟ Mamaearth Made โNaturalโ the New Normal in Beauty! Brand: Mamaearth Founded: 2016 Founders: Ghazal & Varun Alagh HQ: Gurugram, India --- The Problem โ Traditional beauty brands = chemical-loaded Parents struggled to find safe products fo
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Faad Networkย โขย 6m
Meet the woman who built India's fastest-growing 8600 CR FMCG startup. 1. Ghazal Alagh had just become a parent. But her happiness was soon replaced by misery as she could not find toxin-free, natural baby care products for her Eczema son. Most ava
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Faad Networkย โขย 5m
How did two boys from Jaipur sell their company to HUL for 3200 CR? โก๏ธ October 2020โMohit and Rahul Yadav launch Minimalist in Jaipur, a Tier 2 city. They challenge misleading skincare claims with a science-backed approach inspired by The Ordinary.
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Medialย โขย 9m
Top News of the Week: 1. Funding: - On a weekly basis, startup funding jumped 234.27% to $449.33 million as compared to around $134.42 million raised during the previous week. - 39 Indian startups raised around $449.33 million in funding. These de
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Medialย โขย 1y
Top News of the Week: 1. Funding: - Indian startups cumulatively raised $217.84 Mn via 31 deals, a 273% increase from last week's $58.36 Mn raised across 16 deals - With top fundraising like TechnoSport and Libas bagging $25 Mn and $18 Mn respecti
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