๐ก Content = Warm- up before Outreach. Why Your DMs feel cold - and how to fix it I had a client who was frustrated . Great offer , Clear pitch . solid targeting. But every time he reached out on linkedin the response were cold .. or worse- silent ๐ถ. So ,we did a simple experiment ๐งช. We paused the DMs for 2 weeks . Instead,he showed up 3x a week of content that spoke directly to his audience's struggles. ๐ง Stories . Pain point . Quick wins . Truth ๐ฃ By the time he resumed outreach .... 50 % of his prospects had already seen his name 15% engaged with his content . and the tone of his inbox . Completely different. But what changed . โ Familiarity = lower resistance . โ Without content warming up your audience , your outreaching is always starting at zero . And cold starts rarely leads to hot leads . Let's fix ๐ โ Use content to prime your outreach. โ Talk about your prospect's daily struggles. โ Share real results from people like them . โ Drop content that educate , entertain or challenges. โ Let them "seeโ you show up before they hear from you . So ,whe. you DM later, they think ๐ญ " oh yeah , I've seen this guy's post - I like what he says .โ Now you're not just another random messages . you're familiar . Trusted . Invited . P.S. Want to turn your content into a warm - up engine for high - converting outreach . Book spot through Link provided in profile . let's see who book session first ๐ฅ You or your competitors .
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