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Priyank

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Money • 22d

A founder I worked with raised ₹35L - without a single pitch deck review. He reached out saying, “Investors are viewing my deck, but no one’s replying.” The problem wasn’t traction. It wasn’t the round size. It was the order of his approach. He was sending decks before creating interest. Here’s what we changed: • Wrote a sharp 6-line cold email (no deck attached) • Got soft interest from 5 investors • Used the deck after they replied - as a supplement, not the start End result? ₹35L raised in 5 weeks. 3 warm intros. 2 cold leads converted. Your deck is a leave-behind. Not a lead-in.

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