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vishakha Jangir

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Set2Score • 2m

𝗛𝗼𝘄 𝗸𝗵𝗮𝘁𝗮𝗯𝗼𝗼𝗸 𝘀𝘁𝗮𝗿𝘁𝘂𝗽 𝗯𝗲𝗰𝗮𝗺𝗲 𝗻𝗼 𝟭 𝗰𝗵𝗼𝗶𝗰𝗲 𝗳𝗼𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗺𝗮𝗻 𝘁𝗼 𝗸𝗲𝗲𝗽 𝘁𝗵𝗲𝗿𝗲 𝗱𝗮𝘁𝗮 ? Founded by Ravish Naresh, who previously co-founded Housing.com Vision to digitize bookkeeping for small and medium businesses (SMBs) in India Launched in 2018, headquartered in Bengaluru Khatabook is a mobile app that acts as a digital ledger for SMBs App allows users to record credits and payments Features include automated SMS reminders, multi-language support, and analytics Operates on a freemium model – basic use is free, advanced features are monetized Offers add-ons like digital payments, inventory management, and lending services Targets small retailers, kirana stores, wholesalers, and service providers Over 10 million monthly active users reported More than 200 million businesses have used the app across India Supports over 12 Indian languages Total funding raised is approximately $187 million Valuation peaked around $600 million in 2021 Backed by investors such as Sequoia Capital, B Capital, Tencent, GGV Capital, and Balaji Srinivasan Played a major role in digitizing traditional pen-and-paper accounting Encouraged digital adoption in semi-urban and rural markets Piloted fintech services like buy-now-pay-later (BNPL) and SME lending Faced challenges in scaling lending operations due to regulatory changes Reorganized business model in 2022–23, focusing on core ledger functionality Reduced workforce to streamline operations and cut costs Currently focused on sustainable growth through core product optimization and trusted merchant tools. Follow vishakha Jangir for more such updates.

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