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Lately, I see a lot of praise for Blinkit for their rapid assortment addition, but here’s a reason I repeat at Bigbasket, every week. Fresh dog food niche. Bigbasket’s meat category, they have sku’s curated for dogs. You get necks at ₹59 and chicke

Micro-marketing is a game-changer in today's digital world, acting like a personalized genie fulfilling your wishes when you search, shop, or explore online. For example, Amazon India uses micro-marketing to suggest exactly what you're looking for by

a better starter basic idea to market any startup based on ai Landing page + waitlist; early Figma mockups + short demo video. - Build a Telegram/Discord channel & Twitter/Instagram; start sharing learnings & micro-lessons. - Recruit campus amba

While the world obsesses over Blinkit, Zepto, and Instamart's 10-minute delivery wars… There’s one quiet player winning a very different battle. BigBasket isn’t chasing vanity. It’s building something far more powerful — profit. 💰 ₹4,000+ crore in

Thane's Trash-to-Treasure Innovators! ♻️ ScrapJi is Redefining "Kabadiwaala" & Inspiring Us All! ✨ Came across an awesome story on The Better India about ScrapJi, a Thane-based startup founded by two young classmates, Henik Gala and Shreyas Jalapur.

“Mind Over Market: How to Decode Specific Buyer Behaviors for Precision Marketing” Specific buyer behavior is about decoding what really drives a customer’s decisions—not what they say, but what they do. For example, impulse buyers respond to urgenc

𝗙𝗿𝗼𝗺 𝗞𝗶𝗿𝗮𝗻𝗮𝗸𝗮𝗿𝘁 𝘁𝗼 𝗭𝗲𝗽𝘁𝗼 𝗪𝗵𝘆 𝗢𝗻𝗲 𝗛𝘆𝗽𝗲𝗿𝗹𝗼𝗰𝗮𝗹 𝗗𝗿𝗲𝗮𝗺 𝗦𝘂𝗰𝗰𝗲𝗲𝗱𝗲𝗱 — 𝗪𝗵𝗶𝗹𝗲 𝗛𝘂𝗻𝗱𝗿𝗲𝗱𝘀 𝗙𝗮𝗶𝗹𝗲𝗱 𝙏𝙧𝙪𝙚 𝙞𝙣𝙣𝙤𝙫𝙖𝙩𝙞𝙤𝙣 𝙞𝙨𝙣’𝙩 𝙖𝙗𝙤𝙪𝙩 𝙨𝙝𝙤𝙧𝙩𝙘𝙪𝙩𝙨; 𝙞𝙩’𝙨 𝙖𝙗𝙤𝙪𝙩 𝙗𝙪�

Zepto is making ₹83 CRORE every month just from ADS. That's ₹1,000 CRORE annually - without delivering a single package. Turns out quick commerce has quietly become the most powerful advertising channel in 2024. Think about it - when was the last t

5 Proven Strategies to Grow Your Social Media Following Organically? In today’s digital world, growing a social media presence isn’t just about vanity metrics—it’s about building a loyal community, showcasing your brand, and turning followers into c