People don’t buy for your reasons they buy for theirs.
Beginners fail by selling what they want, not what the customer needs.
The key to sales: identify the prospect’s true need and deliver on it. Miss that, and the entire process collapses.
The secret to selling? Speak to what they care about. A sales manager wants better sales, not higher profits. People buy when it helps their position, not the company’s. Know their role, target their goals. That’s real target positioning.
People don’t just buy products; they buy status. If something is sold cheaply in a regular place, most won’t care. But brand it, sell it in a premium store at a higher price, and suddenly, everyone wants it. It’s not just about the product—it’s about
Why people are buying mg comet?it's too small,range is not good,even built quality is ok k,but why it's sales are high?even it is priced in b/w 7 to 10 lakhs?is it another overhyped product because of marketing?
Zappos – “Selling Shoes… Without Any Inventory”
Tony Hsieh wanted to sell shoes online — people laughed.
He didn’t even own stock at first. He just photographed shoes at stores, listed them online, and went back to buy them if anyone ordered.
It wo