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I have been noticing it for months now that alot of people who could have been potential customers for spotify don't buy its premium even though its just 60 INR for 3 months*. A small street food in India is now not less than 100 INR. I thought to

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Saim

Maybe, maybe notย โ€ขย 1m

You are a different segment of the customer base they target. There are 3 segments. The top 10% of India has more than 80% of the wealth. They would not mind cost but convenience else blinkit and Zepto would not have succeeded with their marked up price, extra delivery, cess charges, etc. As for Spotify ads, they are so annoying..and yes you are right that the motive should make them aware that they are watching ads. A couple of more features will definitely make the proposition stronger for the Indian user base

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