Thatmoonemojiguy ๐ย โขย 11m
The Illusion of Choice: A Hidden Business Trick Yesterday, I stumbled upon something curious while shopping with my mom. Among the rows of detergents, two brands stood outโAriel and Tide. Their bottles were identical in shape, only their colors and branding set them apart. Curious, I checked the label andโsurprise!โboth are owned by Procter & Gamble. So, were they really competing? Not at all. This is a classic strategy where big companies create "rival" brands to target different customers. Ariel feels premium, Tide is budget-friendly, but no matter which one you choose, the profit goes to the same hands. Itโs not just detergentsโVolkswagen owns Audi and Skoda, Coca-Cola owns both Coke and Thums Up, and even "rival" fashion brands often share a parent company. The illusion of choice is everywhere. So, next time you pick between two brands, ask yourself: Am I really choosing, or is someone choosing for me? ๐


Exploring peace of m...ย โขย 1y
daily dose of knowledge : The Frequency Illusion, or Baader-Meinhof Phenomenon Have you ever learnt a new word and then noticed it everywhere? That is the frequency illusion, or Baader-Meinhof phenomenon. This occurs because: 1. Selective Attentio
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Founder & CEO at Bui...ย โขย 1y
How Munker Illusion is used by D2C and many more sectors to play with your minds and fool you. Look at the oranges given in the image, both may look same in the first photo, but they are exactly the same color in the second one. This is called the
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Will become a inspir...ย โขย 9m
โThe Decoy Effect: How Brands Trick You into Choosing Moreโ The Decoy Effect is a pricing strategy where businesses introduce a third, less attractive option (the โdecoyโ) to subtly push customers toward a more profitable choice. It plays on human p
See MoreFounder | Venture Pa...ย โขย 5m
Law 1: The Law of Exclusivity This law states that in the minds of consumers, a single word or concept can only be owned by one company. If a competitor already "owns" a particular word (like prestige, affordability, or reliability), it is nearly imp
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