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Medial • 8m
The era of horizontal networks are over. The last one was TikTok almost a decade ago, which is no more in India. No more billion users with ad monetisation. But vertical apps with smaller audiences, with more focused monetisation rather than ads. Recurring subscriptions, micro-transactions to name a few. ARPPU matters more than scale now.
Building JalSeva and... • 1y
This image highlights India's SaaS (Software as a Service) landscape, divided into Unicorns and Soonicorns. Here's a brief summary: Unicorns: There are 27 unicorns with a combined valuation of $58.2 billion and a total investment of $8.3 billion. Th
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Hey I am on Medial • 8m
I am starting a tech B2B startup which will only have profit/decent profit only if recurring clients are like alot (atleast more than 1,000 per year). Before having good amount of recurring clients (atleast 1,000 or more) I won't be having profit, m
See MoreStudent & Financial ... • 1y
Micro-Influencers: Your Startup’s Hidden Asset Micro-influencers have smaller but highly engaged audiences. Their followers trust them like friends, not celebrities. This results in more genuine interactions. Engagement rates with micro-influencers
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