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Empowering minds with insights on shaping the future! JAIN College recently hosted an engaging Public Policy workshop led by Mr. Yash Agarwal. Students explored the nuances of governance and policymaking. Here's to building a brighter future, one pol

Zomato CEO Responds to Claims on 100% Green Deliveries Recently, Zomato’s CEO Deepinder Goyal has given his reaction regarding the sustainability of the business. His response comes after Rajesh Sawhney challenged Zomato’s “100% Green Deliveries” cla

📝 Working on an marketplace for influencers that would help brands pick influencers and track their influencer marketing campaigns. 📈 Struggling to find the TAM for this industry. Any help on this? 💡Found there are around 600 D2C brands and they

Marketing Stories Sony marketing stunt! Their waterproof Walkman came in water bottles, a clear sign to its durability. Vending machines at gyms and pools became music stations, stocked with these "bottled tunes." It wasn't just quirky packaging; it

How the Pandemic Changed Digital Marketing Forever The COVID-19 pandemic reshaped digital marketing in many ways. Here’s how: > Shift to Online Shopping With lockdowns, e-commerce soared, and businesses had to enhance their digital presence.

Heard of brands like Oven Story, Behrouz Biryani, Firangi Bake, Faasos.com, Mandarin Oak, LunchBox, The GoodBowl, The Biryani Life? Do you know these multiple brands are made in the same kitchen run by Cloud Kitchen company Rebel Foods? This year

Elon Musk's children have attended a private school he founded called Ad Astra, which he established in 2014. The school, located in Los Angeles, was designed for a small group of students, including his own children and children of SpaceX employees.

Restoring Urban Lakes: A Community-Led Solution for Sustainable Water Management In cities across the world, urban lakes are vanishing at an alarming rate, succumbing to pollution, encroachment, and neglect. According to a 2021 report by the Centre f

Doodhwala, an Indian startup for milk and grocery delivery, failed due to several critical missteps. The company faced persistent 𝐧𝐞𝐠𝐚𝐭𝐢𝐯𝐞 𝐜𝐚𝐬𝐡 𝐟𝐥𝐨𝐰, with expenses exceeding revenues due to high operational costs and excessive marketi

The Story of the Banned Air Jordans [Controversial Marketing by Nike] The NBA's Shoe Color Rule: In the 1980s, the NBA required players' shoes to be at least 51% white, matching their team's uniform to maintain a standardized look on the court. Mic