People don’t just buy products; they buy status. If something is sold cheaply in a regular place, most won’t care. But brand it, sell it in a premium store at a higher price, and suddenly, everyone wants it. It’s not just about the product—it’s about
How about starting a grocery delivery platform which targets mainly premium customers where the cost of products will usually be 50-60% higher than other platforms. vegetables will be organically grown and only the best products will be available.
Thought of pricing the product directly instead of striking out the higher price and show the lower price.
For example, The product cost is posted as Rs.5000 ,striked it and the final price is Rs.2000.
Do you think that strategy still works?
I th
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4 replies8 likes
Akash Giri
GrocyGo is a online ... • 6m
I am Starting a Startup of 10 Minutes Fresh Fruits and vegetables delivery in Hyderabad ( GrocyGo) . We deliver the Fruits and veggies in low price and Organic products
16 replies8 likes
Havish Gupta
Figuring Out • 6m
How do Zomato and Zepto memberships work?
They offer them at dirt-cheap prices, yet the discounts and free delivery benefits costs much more than the membership price. So, how does that financially work?