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Adithyan Selvaraj

Stealth • 8m

Thought of pricing the product directly instead of striking out the higher price and show the lower price. For example, The product cost is posted as Rs.5000 ,striked it and the final price is Rs.2000. Do you think that strategy still works? I thought of show pricing as a single value. Share your thoughts.

4 replies8 likes

Replies (4)

charmi shah

Stealth • 4m

it depends on the market or region you are targeting if I specifically say about Current India this strategy would work as Gen Z and Millions are trying to break their survival mentality and trying to live a surplus life which this strategy helps as it shows more worth than the actual price offered. but if you are targeting the niche Rich class then it might not work as they tend to show more on the money value side then offer so they would prefer the single price .

0 replies

Anonymous 2
•

Wipro • 8m

I think it’s a little anointing Annoying personally. There are many things which i wanna buy personally, but i don’t If i see this kind of pricing. Because it’s really clear that they are rushing us to buy it. There must be something wrong.

1 replies1 like

Anonymous 1

Stealth • 8m

Honestly, I love seeing the original price struck out with the discount price next to it. It gives me the feeling that I'm getting a bargain. But you have to be careful—if the "original" price feels inflated or unrealistic, it can turn customers off.

0 replies1 like

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Pep say don't enter in this market very crowded! This brand says "let's see" Similar type of practice done by paperboat. Common product with creative selling Price: Rs. 30 Taste: Ok Ok Guess the brand? If you taste any ice cream of this brand how