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Add push notifications early because those little nudges can revive inactive users and boost retention more than you expect.

Integrating game mechanics like points, rewards, and challenges can elevate your product, making it more captivating and enjoyable for users. This strategy improves retention, drives desired actions, and enhances the user experience. Start with small

How Behavioral Nudges Influence Big Business Decisions” Behavioral nudging involves subtly guiding people’s decisions without restricting their choices. In business, it’s used to influence customer and employee behavior through design, defaults, and

If you're building a consumer app, there are 2 levers that'll make your app successful 1. > 2.5% + Install to paid user ratio 2. Solid retention, most apps are trading apps- user performs an activity and never comes back but great businesses are a

"Customer Retention" isn't just a strategy. It's an attitude. If you don't value your customers because they matter... If you don't respond to their queries because you care... If you don't genuinely want to see them satisfied... Your business mode

Case Study: Kuku FM - Revolutionizing Audio Content Consumption Background: Kuku FM, a leading audio content platform, sought to redefine how users engage with audio content in India. With a focus on regional languages and diverse genres, Kuku FM ai

I’ve been exploring Growth, Strategy, and Consulting for a while now, and I’m finally starting my journey towards building expertise in these fields. As a CS Business Systems student, I’ve always been curious about how businesses grow, how startups

i have an startup idea 💡 An app where people can be reminded to give some time to their loved ones. and also for themselves. due to bsy schedule often people forget their loved ones and also themsleves , for this problem i want to create an app whe