Here you go! • 9m
PSYCHOLOGICAL MARKETING TECHNIQUE - 4/10 🧊Imagine you're at an ice cream shop in India. You see two flavors: 🍫chocolate for ₹100 and vanilla for ₹150. Then they add a third option—a "mystery flavor" that's not as good as vanilla and costs ₹200. Suddenly, vanilla starts to look like the best deal🪄, even though you hadn't planned on spending more! This trick is called the decoy effect. • Here's another everyday example: Suppose you're buying a 📱smartphone. You might have a basic model for ₹15,000 and a premium model for ₹25,000. Then they introduce a mid-tier phone for ₹22,000 that doesn’t offer much more than the basic one. Suddenly, the premium phone seems like a great bargain because it offers extra features for just a little more than the mid-tier option.🤩 🪤It's like when your friend convinces you to order the extra cheesy pizza slice that costs just a bit more than the regular slice. You end up thinking, "More cheese means more yum!" even though you weren't planning on spending extra. In short, the decoy effect is a clever marketing trick where a third, less attractive option is added to make one of the other choices seem like a much better deal.🥂 It's like adding a not-so-great option to your menu so that the one you really want suddenly looks like the best idea ever. ⚠Caution⚠ 👛 Your wallet might feel less heavy than before, after getting trapped in the decoy effect.

Will become a inspir... • 5m
“The Decoy Effect: How Brands Trick You into Choosing More” The Decoy Effect is a pricing strategy where businesses introduce a third, less attractive option (the “decoy”) to subtly push customers toward a more profitable choice. It plays on human p
See MoreEverything about Mar... • 16d
Ever wondered why you end up buying the “medium” popcorn at the theatre instead of the small one? That’s the Decoy Effect at work—a pricing illusion so sneaky it makes you think you’re choosing wisely. Businesses add a third “decoy” option just to pu
See MoreI help businesses to... • 9m
Imagine you’re buying pizza for your friends, and you’re faced with these options: Small: 4 slices for ₹100 Medium: 8 slices for ₹200 Large: 12 slices for ₹260 (with extra cheese!) Now, let’s rule out the Small pizza—it’s obviously not enough for a
See MoreStudent & Financial ... • 10m
The Psychology Behind Pricing Strategies: Why You Pay What You Pay Ever wondered why a product costs $9.99 instead of $10? Or why luxury brands rarely go on sale? Pricing isn’t just about numbers—it’s about perception, behavior, and psychology. Her
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