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• Brands don’t sell products; they sell emotions. • Your brand is not what you say it is—it’s what they feel it is. • Customers don’t buy products; they buy better versions of themselves. • People remember stories, not features. • Price gets you cus
See MoreSerenity in chaos • 1m
Anyone with an idea wants to be a founder, looking for co- founders who can execute the idea for them. When you ask what role they will play in company , almost everyone of them has one simple reply:- I have an idea (and that's it) I'm not too sure
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