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Iconic ad's of famous brands. (part 2) 1. Amul butter 2. Boroline 3. Bata 4. Jeep

Electric Scooter Wars: Rajiv Bajaj Trolls Ola Electric Scooter Wars: Bajaj MD Rajiv Bajaj Trolls Ola with Bold Claim Electric two-wheeler market share in India is becoming more and more competitive. Recently, the MD of Bajaj Auto, Rajiv Bajaj, made a

Old Vs New logo of famous brands Part 1 1. Asian paints 2. Dabur 3. Nestle 4. Hindustan Unilever

In this blog, I examine the enduring success of Parle-G, a biscuit brand established in 1939, which has become a household staple in India. The brand's resilience stems from its focus on consumer utility, positioning itself as an affordable source of

Top 4 Brands That Nailed AR & VR Marketing The immersive nature of AR and VR marketing has undoubtedly scaled up marketing campaigns to newer heights, reducing guesswork and enabling more confident shopping. This blog celebrates 4 iconic brands that

“The FREE Store” WEIRD Marketing Strategy #4 Fevicol wanted to reinforce their position as India’s most reliable glue. To do so, they setup a FREE STORE in famous Malls of Mumbai. A store where everything was FREE,if you can take it. They set up

The First Indian Brands that Built Nations Branding is not just about products. It’s about identity. In pre-independence India, a few brands became symbols of pride: Tata: Industrial strength with integrity. Amul: The white revolution in a logo.

You and I, in this beautiful world 💚 Piyush Pandey, the man who gave Fevicol its humour, Cadbury its warmth, and Vodafone its soul, has passed away at 70. Do Boond Zindagi Ke Hamara Bajaj Har Ghar Kuch Kehta Hai Fevicol Ka Mazboot Jod Hai, Toote

Advertising’s Role in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Strateg

The Role of Advertising in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Str