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Iconic ad's of famous brands. (part 2) 1. Amul butter 2. Boroline 3. Bata 4. Jeep

Electric Scooter Wars: Rajiv Bajaj Trolls Ola Electric Scooter Wars: Bajaj MD Rajiv Bajaj Trolls Ola with Bold Claim Electric two-wheeler market share in India is becoming more and more competitive. Recently, the MD of Bajaj Auto, Rajiv Bajaj, made a

Old Vs New logo of famous brands Part 1 1. Asian paints 2. Dabur 3. Nestle 4. Hindustan Unilever

Top 4 Brands That Nailed AR & VR Marketing The immersive nature of AR and VR marketing has undoubtedly scaled up marketing campaigns to newer heights, reducing guesswork and enabling more confident shopping. This blog celebrates 4 iconic brands that

“The FREE Store” WEIRD Marketing Strategy #4 Fevicol wanted to reinforce their position as India’s most reliable glue. To do so, they setup a FREE STORE in famous Malls of Mumbai. A store where everything was FREE,if you can take it. They set up

Advertising’s Role in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Strateg

The Role of Advertising in Turning Low-Involvement Products into Big Brands 🚀 Low-involvement products (e.g., snacks, FMCG) rely on advertising to build emotional connections, trust, and recall. Here's how 5 Indian brands nailed it: 1. Maggi : Str

This is how Bajaj sold 1.8+ Cr. Pulsars — not just with an engine, but with emotion. Back in the day, Bajaj was dominating Indian roads with its iconic Chetak scooter — so much so that people were willing to wait 10 years just to get one. But the w

Why luxury Brands started to targeting "Zen-G" more? And offers them there products on discounts. Now a day's people buys luxury products or premium products in loan just to show off not all but many, these are the things company get there products

Last weekend, I was on a trip with my friends and, as usual, we ended up talking about bikes, especially electric ones. We were discussing how some brands are losing sales while others are growing. And then there is Ultraviolette bringing in new mode