Fear Marketing: The Tactic That Sells by Triggering Anxiety
Fear marketing is a psychological marketing strategy that leverages fear, uncertainty, or anxiety to drive consumer action. It works because humans are wired to avoid pain more than they se
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The next billionaire
StealthĀ ā¢Ā 12d
Then comes dark patterns by Indian consumer brands
India's burgeoning D2C market is poised to hit $100 Bn by 2025. Letās take a look at 106 D2C brands in the country that are disrupting the Indian consumer market š
BOULT has better design then BOAT
and both are indian brands
do you agree š
4 replies6 likes
Wild Kira
StealthĀ ā¢Ā 3m
Why Indian phone Brands Couldn't Survive the Chinese Invasion?
Around 2014, Indian brands like Micromax, Karbonn & Lava dominated the smartphone market. But their success was shortlived once Chinese brandsāVivo, Oppo, Mi or etc-entered India. These
Since Q commerce is finding traction, democratising Dark store operations, by building them in key locations and provide an even field for all D2C brands, who fails to get listed on qcom apps, where they can pay rent based on their SKUs and deliver
Hello All,
The first edition of my insights-focused newsletter "Buzzing Trendz" is out where every Friday, Iāll handpick and share 3 insightful articles or stories covering the latest in Business, Tech and Trends. My goal is to cut through the noise
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Yash Barnwal
StealthĀ ā¢Ā 3m
Mamaearth š² becomes India's 3rd largest skincare brand, says Euromonitor International
ā¢ Mamaearth, the flagship brand of Honasa Consumer Ltd., has become India's third largest skincare brand, according to Euromonitor International.
The ranking re
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Ashish Singh
StealthĀ ā¢Ā 26d
š¤Æ India's fastest unicorn Mensa Brands, founded by Ananth Narayanan in 2021, became India's fastest unicorn, achieving a $1.2 billion valuation in just six months.š«”
The company scales digital-first consumer brands across categories like fashion, b